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Chung, M., Jang, Y., Lapinski, M. K., Kerr, J. M., Zhao, J., Shupp, R. S., & Peng, T. Q. (2022). I do, therefore I think it is normal: The causal effects of behavior on descriptive norm formation and evolution. Social Influence, 17(1), 17-35. http://doi.org/10.1080/15534510.2022.2052955

Smith, S. W., De Jong, W., Turner, M. M., Park, S., Jang, Y., Poole, A., Martell, D., & Salerno, J. (2021). Determining whether public communications campaigns based on the social norms approach are a viable covid-19 prevention strategy for college campuses. Journal of Health Communication. Published online. https://doi.org/10.1080/10810730.2021.2009597  

Kim, Y., & Jang, Y. (2018). “Chemyon,” the Korean face: Finalizing the scale and validity check with self-construal. Korean Journal, 58(3), 102-127. http://doi.org/10.25024/kj.2018.58.3.102  

Kim, Y., & Jang, Y. (2015). Developing a scale for the ‘Boiling Pot Syndrome’. Korean Journal of Communication Studies, 11(4), 164-198. (Published in Korean) 

Kim, Y., Sung, HJ, & Jang, Y. (2014). Crisis communications and the influence of “Chemyon” among Koreans. Journal of Public Relations, 18(3), 155-184. (Published in Korean)